Rootfire favorite Trevor Hall, who appeared on HIRIE’s Wandering Soul, the #1 Billboard Reggae album released Rootfire Cooperative in 2016, has a new album out tomorrow called IN AND THROUGH THE BODY. Rootfire is pleased to premiere the official Meditation video for “My God.” Trevor’s meditations are… Read More
Reid was born and raised in Sacramento, CA, and first connected with Rootfire in 2011 while living and working in New Zealand with The Black Seeds worldwide team. Before that he was the drummer of a folk-rock group called 2Me. Today he manages some of our favorite bands and oversees all operations of Rootfire.
Veteran Music Agents Unite to Form MINT TALENT GROUP, an Agency Re-Imagined for the Post-Pandemic Entertainment Industry
C.J. Strock, formerly of William Morris Endeavor, joins Patrick McAuliff and Phil Egenthal, formerly of Paradigm Talent Agency to form Mint Talent Group, the first agency formed during the COVID-era that brings together veteran agents from multiple major agencies.… Read More
In recognition and acknowledgement of veteran Reggae artists’ careers, their creation of Reggae music, and role in music history, California Roots Festival and Rootfire are excited to announce a new collaborative project, Center Stage with Reggae Icons. Read More
Updated August 18, 2020
A silver lining…
The disastrous impact of the global health pandemic has given us an opportunity to dive deep and identify amazing organizations who share our mission of supporting the musicians we love. Below is a running list of… Read More
Richie Spice drops his new album TOGETHER WE STAND, June 12, on VP Records. This fifteen-song collection features guest appearances from Chronixx, Dre Island, Red Hot, and Kathryn Aria.
A longtime staple of conscious reggae music from Jamaica, Richie’s album and message could not be more timely against the backdrop… Read More
In the long revered Jamaican style of multiple artists voicing over the same instrumental, the Cali Roots Riddim is an instrumental written by Collie Buddz and produced by Johnny Cosmic, featuring 21 different artists (“versions”) including Yellowman, Anthony B, The Movement, SOJA, Gentleman, Jesse Royal,… Read More
Cali Roots Celebrates Earth Day with The Announcement Of Their 2020 Greening Initiatives & Partnerships
To celebrate Earth Day 2020, the California Roots Music and Arts Festival is proud to announce their expansive greening initiatives and partnerships for 2020. The 11th annual festival has been rescheduled, with 100% of the lineup intact, to take place October 9-11 at the Monterey County Fair and Event Center.… Read More
Support your favorite artists from home on RootfireTV!
While artists and fans are stuck at home, the Rootfire community wants to do our part to help fill the void. Starting immediately we will be hosting regularly scheduled Q&A’s and live sessions for artists at Rootfire.net/TV.… Read More