Start Rootfire Radio

powered by Spotify

Author Archives

Seth founded Rootfire while he was managing a group of influential modern reggae acts, including The Green, John Brown’s Body, and Giant Panda Guerilla Dub Squad. The goal of the project has always been to connect the people who participate in the modern reggae movement.

Rootfire Mixtape 003

Rootfire Mixtape 003 showcases artists from around the world who contribute to the progressive roots music scene. Connecting mid-‘90s John Brown’s Body with upcoming artists like The Skints and Stick Figure, and incorporating New Zealand heavyweights Fat Freddy’s Drop and The Black Seeds, producer Brendan Dane, better known as… Read More

Rootfire Logo Evolution

In December 2010 Creative Allies hosted a logo design competition for Rootfire. Over 70 designs were submitted (see them) during the 3 week campaign. To spark ideas we sent designers a few pencil drawings, a New Orleans Cook Book, Sankofa bird, and a playlist of music.  …… Read More

You Can’t Outsource Authenticity:

For over 100 years the expectations of how bands and fans connected was relatively well defined.

Until the last few years, fans could bring a band into their lives in 2 direct ways:

1. Fans could buy music and feel an intimate connection with the bands they loved by purchasing records.…… Read More

Mailbox, Orchestra, Agenda, Pen, Paper.

#WriteItDownMakeCoolShitHappen

#1 Mailbox: mobile email app. Worth signing up to get on waiting list. There are about 420k people in line ahead of me and I signed up a few weeks ago. Likely it will take a month to get access to it, but the buzz on this is very… Read More